Design Spot: Stockholm Design Lab
The way Stockholm Design Lab deal with information systems, packaging, type and graphics is effortlessly minimal. At first glance it may seem very straight forward, but it’s the linear nature of their message that I think is very complex. To bring packaging down to such a simplistic level (see chocolate bar for IKEA below) requires great skill. To pull off simple design, the raw elements have to be there, and I think Stockholm Design Lab has all the skills in the right area. Check their site for more examples of their amazing work.
www.stockholmdesignlab.se





